How is Chloe Haywood London sustainable?

You may ask…

We have always been complimented on our bright, colourful designs, which ‘look’ brand new.

But that’s the point.

Chloe LOVES making things look lovely and pretty. Why be sustainable and drab? Why should we have to make make it such hard work? Lets not!

Celebrate reuse, by filling your home with beautiful handmade products made in the UK from repurposed materials.

UPCYCLE

This is backbone of what Chloe Haywood London is all about. But what is it?

Upcycling, also known as creative reuse, is the process of transforming by-products, waste materials, useless, or unwanted products into new materials or products perceived to be of greater quality, such as artistic value or environmental value.

So whats the difference between upcycling vs recycling?

Recycling can only use materials until they can't be recycled anymore, whereas with upcycling, you get unlimited usage of the materials.

Upcycling doesn't involve the breakdown of items to their base materials. Instead, it uses items just as they are in their present state to create a completely new item.

Brilliant! After mending, its the most fundamental way to live sustainably. Lets continue to use the resources we have, rather than manufacture more stuff.

REUSE

What do we reuse?

Shipping Materials- yep this is not rocket science. We’re just really practical here.

You’ve selected a beautiful product from our online shop and we want to ship it to you safely and carely. The box its shipped in will probably look a bit shabby. But your pretty products will be beautifully protected inside!

We reuse ALL packaging, the box and padding and we hope that you will too.

RECYCLE

Circularity is key in what we do here, so when we’ve finished reusing your waste, we’re always looking for ways to make use of all the textiles and materials that are too far gone, or just not right for our use.

So how do we do this?

We either destash materials on to other designers, or we recycle with Terracycle.

Check out my Recycle With Us tab on ways you can recycle with us and other businesses…

SOURCE & MANUFACTURE in UK

Chloe Haywood London is a UK brand and we ONLY source waste materials here in England plus we ONLY manufacture here too.

Why do we do this?

We have a huge problem here in the UK with textile waste. As a nation we’re obsessed with ‘fast fashion’ and we’ve enough resources (too much almost) that we can use to make use of.

We work with various businesses and the charity TRAID to reuse the textiles and materials that would otherwise be thrown into landfill or indeed to shipped abroad (to also be thrown into landfill).

So why do you make your products in England too?

It’s a challenge but we know its important to keep manufacturing in the UK. It creates jobs, it lowers the carbon footprint too.

We LOVE working with freelancers so if you need a bit of sewing work, please contact Chloe today!